Blog

SaaS Metrics

Guides on SaaS metrics for SaaS founders and small teams. Strategies and benchmarks to reduce churn and recover subscription revenue.

An NPS survey showing the 0 to 10 recommendation scale with emoji faces ranging from unhappy to delighted, a feedback text field, and share buttons.

2 Mar 2026 Adam Collins

What Is a Good NPS Score? SaaS Benchmarks & Context That Actually Help

The SaaS industry average NPS sits between 31 and 41, but that number shifts sharply based on company size, pricing model, and vertical. SaaS-specific benchmarks from Retently, Userpilot, CustomerGauge, and Survicate, with context on what actually drives scores up or down.

NPS customer feedback SaaS metrics retention